Dr. Peter Dobiasch
Physicist

Professional positions
- Independent industry consultant
- SVP & CEO Business Units
- Senior Vice President / Head of Innoventures
- Senior Director Sales/Marketing
Assignments and achievements
General Management
- Steering a global 400 Mio Euro Business through the financial crisis back to growth
- Doubling productivity by a consistent use of design-to-cost methods
- Management of the rare earth crisis by driving a global demand program and a global pricing strategy
- Successful restructuring of the traditional business in shrinking market environments
- Managing a Business Unit through the phase of technology transition by new positioning of the product portfolio
Sales & Marketing
- Restructuring of a European Sales organization from a country level to regional Sales Channels
- Introduction of regular customer conferences to align the innovation strategy with customer expectations
- On time launch of a complete new product segmentation in the consumer market by rigorous application of Q-Gate method
- Doubling market share and achieving market leadership based on new market strategies
- Establish global product segmentation adapted to regional market needs
Innovations
- Develop a mathematical market model in a disruptive market environment to simulate future demand by technology and steer investments accordingly
- Build up an incubator for internal start up’s with first successful product launches
Intercultural competence
- Successful market introductions in the challenging Japanese market